The music video for today was certainly inspired in true events!
We are dealing with the contagious theme Levels – and I bet I didn’t need say that it was Avicii‘s work better positioned in Europe charts.
I met it on a party night and as the protagonist of the video I couldn’t resist!
 
This video was directed by Petro (Petros Papahadjopoulos). He was director of videos for Ellie Goulding, Girls Aloud, Rufus Wainwright, etc. and despite starting as a graphic animator and fx artist, worked in all facets from production – programming, designing and copywriting – to direction. He was also creative director of major concerts and companies.
This video in particular has two distinct parts – one that focuses on video recording and editing and a second that has an illustrated scenario with mountains and rainbows, and that stands out completely.
 

Avicii – Levels

Artist: Avicii
Direction:
Petro
Production:
Chris Salzgeber
Techniques:
Visual effects, animation, video editing.
What's Cool:
Dancer geek climbing the mountain.
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Posted by
September 27th, 2012


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